Monthly Archives: April 2014

LoveTaliesin Jewellery’s New Online Shop

Well here it is! LoveTaliesin Jewellery’s new online shop is now open for business.

This site is designed to complement our craft fairs and jewellery sales by opening up the fantastic value that you find when you meet us in person, for the times when you cannot get to our sales.

We are adding new products  to our shop pages every week. These new items are also shown on our Home Page . Look out for some completely new product lines in the coming weeks and months. These include bracelets, charms, Alice-in-Wonderland and Steam Punk jewellery.

Our Blog already has some great ideas and tips and is becoming the place to find ideas, tips and information about the world of craft jewellery.

Find out about how LoveTaliesin’s Sue became a jewellery designer and maker by reading her story.

Please leave us comments and reviews on our posts, products and ideas.  We also post lots of pictures and news on our Facebook Page, where we’d love it if you “Liked” us.

Starting Your Journey as a Craft Seller

Starting to sell your craft creations can be a daunting step, but for many of us, it’s something that turns out to be enjoyable, rewarding and fun.

So you’ve been making things for a while and you’ve reached the point where you’d like people to part with their hard-earned cash in return for your stunning creations. This is the situation that every seller of hand-made items has experienced at some point and of course, we are no exception.

This is not a complete guide to setting up a craft business, but is a collection of a few of the tips that we have gathered along the way


Have a range of items to give potential customers choice.  Your range should also include lower priced items as well as higher priced ones.

Try to be consistent in the kind of items you are selling. (For example, avoid selling knitted items alongside wooden toys – unless you can do it in a way that they fit seamlessly together. Many craft fair organisers will want to ensure that there is a good range of stalls and you may be rejected or told that you can’t sell certain items.

Setting prices

This can be a tricky area. You must cover your materials cost plus your time plus profit. Don’t forget your “hidden” costs as well – things like electricity, tools, stall rent and travel.

Starting Your Planning

  • Visit local craft fairs as a customer to see what other crafters are doing.
  • Decide what you want to make
  • Make it
  • Book your first fair(s) – but don’t start out with a big, expensive event. Use to find local events.

Where shall I go for my first sale?

Look for a small local event.

  • Girlguides, Brownies or Rainbows
  • Your local church
  • School
  • Community centre
  • Sheltered housing complex

may have a spring, summer or autumn fair.

A Craft Fair At Great Haywood Memorial Hall – An ideal type of venue when you’re starting out as a Craft Seller
  • A half-day sale is probably as much as you’ll want to do for a start.
  • Check that the table rent is affordable.
  • In the early days, try to stick to events with fairly flexible booking arrangements. (Pay on the day)
  • Don’t be disappointed if you don’t take much money on your first few fairs.

When you book, don’t be afraid to ask how many other sellers will be selling similar items to yours. In the same way that good craft fair organisers want a wide range of stalls, you don’t want to be surrounded by lots of other stalls selling similar items to your own. However, don’t be afraid of some competition; every crafter will be different.

Your first few fairs

  • Network with other stallholders
  • Be prepared for setbacks and disappointment and learn from them
  • Take careful note of feedback from customers – and non-customers
  • Be prepared to change the items that you stock
  • Experiment with different ways of setting up your stall
  • Keep a written record of your sales
  • Feel great the first time your takings exceed the table rent.


It’s never too early to think about using the power of social media and the internet to promote your craft selling.

Set up a Facebook Page and a Twitter profile and use them only for your craft business. These are both free, although advertising options are available later on. Find some training – and keep an eye on the online marketing gurus. (Links)

Consider setting up a store on the crafter’s marketplaces Etsy and Folksy. Both of these have costs. 

It’s much less important (and almost certainly expensive) to try to set up your own ecommerce website at this stage, but keep it in mind for the future.


Above all, enjoy your crafting and selling, and whether you keep it as a part-time interest or turn it into a full-time  business, get some business advice. Once you start making profit, you will be liable for tax. You also need to consider insurance. As you get better known you may also need to establish copyright protection for your designs.

If there’s another tip for crafters starting selling that you’d like to add to this, please leave us a comment or contact us.

(This post was updated on 29/1/16)



Swarovski Crystal Jewellery in Birthstone Colours

Birthstones or gemstones have long been associated with  particular times of the year.

This dates back to pagan beliefs that the cycles of nature and the seasons directly affect a person’s characteristics and that his or her birth is itself part of a cycle of nature. In the bible, the breastplate of Aaron was set with 12 gemstones representing the 12 tribes of Israel. (Exodus 28:15-19)

These beliefs exist today in astrology and in the association of certain stones and colours with each month.  By 1870, Tiffany & Co were marketing Birthstones with a series of 12 poems – one for each month – describing how the birthstone associated with each month  will help to shape the characteristics of a person born in that month . See this Wikipedia article.

However, this was not the only list; a number of competing sets of birthstones were circulated leading to standardisation by jewellery industry bodies across the world during the first half of the twentieth century. By 1937, the National Association of Goldsmiths in Britain set out this list which has become the internationally (almost) accepted one.

Month Stone Swarovski Crystal Colour
January Garnet Siam 208
February Amethyst Amethyst 204
March Aquamarine, Heliotrope Aquamarine 202
April Diamond, Rock Crystal Crystal 001
May Emerald, Chrysoprase Emerald
June Pearl, Moonstone White Opal
July Ruby, Carnelian Light Siam 227
August Peridot, Sardonyx Peridot 214
September Sapphire, Lapis Lazuli Sapphire 206
October Opal Grey Opal
November Topaz, Citrine Citrine 249
December Tanzanite, Turquoise Tanzanite 539